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The Power of Not Being Stubborn

The Power of Not Being Stubborn

What do advanced sports analytics have to do with digital commerce? Well, everything — at least when it comes to the story of Ed Feng and his site The Power Rank. In this 31-minute episode, Ed shares a number of lessons he has learned in his half-decade as a digital […]

Keeping Your Audience (and Yourself) Engaged

Keeping Your Audience (and Yourself) Engaged

Hey there — welcome back to the Copyblogger Weekly! This week we’re talking entertainment. Specifically, how you can keep your audience engaged and, just as importantly, keep yourself interested and fresh. Because if you’re bored … you’re boring. And that’s no fun for anyone. On Tuesday, Sean D’Souza shared three […]

Brian Clark on the Getting Goosebumps Podcast

Brian Clark on the Getting Goosebumps Podcast

On this episode of Elsewhere, Brian Clark and Bryan Adams chat about content marketing, storytelling, and the importance of reverse-engineering your audience. In this 57-minute episode, Brian and Bryan discuss: The influence of Copyblogger Who make the best storytellers? Reverse engineering your audience Timeless storytellers vs. modern-day speakers Listen to […]